Do you know the difference between Digital Marketing & Advertising?
Is your business engaged in Digital Marketing? Many small businesses spend a lot of time and money on advertising without ever knowing their overall goal. Having that focus for your business is called Marketing. It puts your efforts in perspective.
Stop flushing away money with limited results
Traditional advertising media will try and sell you on their entire subscriber or listener base as a flattering way to get your money. How many of that large pool is actually your target demographic? Do you even know who your target demographic? What’s your CTA (Call to Action)? If any of what I just said made you wonder, then you need to work more on your marketing strategy.
We focus on
- Email marketing
- Direct mail
- Google Ads & Search Ads
- Facebook Advertising
- Youtube Advertising
With the change and evolution of modern technologies, small and medium businesses are doing everything they can to keep up, which can be said true for the rest of human society. Brick-and-mortar businesses are either changing their business models to an online one, or beefing up existing marketing efforts with digital marketing strategies – in an attempt to capture a growing and very lucrative online marketplace.
For it is the process of attracting targeted audiences online that will spell the difference between a successfully thriving business – and a failed one. Even if you receive tons of daily traffic to your website, they would not amount to anything unless they convert to leads or sales. In the digital arena where business and commerce are heading to, Digital Marketing tools and techniques provide business owners the best chances for competition, survival and even business growth.