Inbound Marketing - Blue Cow Marketing Inc.

Inbound Marketing

INBOUND 

MARKETING

Inbound marketing is a strategy that attracts and qualifies leads so your sales team is spending time with leads when they are most engaged and ready to talk.

WHY INBOUND?

Today’s buyer holds incredible power. They can instantly learn about solutions to their pain points and find businesses that meet their needs through online content. With an excellent inbound strategy, your ideal buyers will find you when they’re searching and begin developing a relationship with your company before ever talking with anyone.

IT'S NOT A SERVICE, IT'S A PROCESS

Inbound Marketing is about enhancing what is working well in your business and eliminating the things that aren't.  It's a highly customized process we take you through using our proven inbound marketing framework.

KICK OFF CALL


Our Inbound Strategy begins with our client kick off call.  This is where we get to identify your priorities and begin to chart the course for a strong working relationship.

VOICE DEVELOPMENT


We need to become in tune with your brand, your voice & tone.  This is were we develop your ideal buyer profiles, buyer personas and customer journey.

SALES ALIGNMENT


Marketing & Sales need to become one well oiled machine in order to yield the best results.  During this phase we look at what matters from information collection, deal stages, lead scoring, sales channels and reporting.

STRATEGIC POSITIONING


This is the part where we being to develop your marketing campaigns to drive qualified leads to your landing pages, website and social channels with a strategic approach for converting from a prospect to a customer.

1..2..3...GO!!!

Launching your Inbound Marketing Strategy can be a bit much to swallow at time, given all that is needed to make it happen.  If you're feeling a bit outside your wheelhouse and want an agency to help you execute the steps to success, we are here for you to do any of the following.

  • CONENT CREATION
  • DEMAND GENERATION
  • LEAD GENERATION
  • OPTIMIZATION
  • Dashboards
  • Data & Insights
  • Conversion Rate
  • Optimization

READY TO SEE

YOUR BUSINESS

REACH NEW HEIGHTS