The 7 Best AI Tools for eCommerce: Amazing Options for 2024

by Shaun Whynacht  - February 28, 2024

The e-commerce industry is getting saturated every single year, and in 2024, if you want to stay in business, you have to enhance your operations and adapt to changes. That is where AI comes into the picture. 

There’s always an AI-powered solution for every e-commerce problem. From simple tasks like content and copies to complex tasks such as risk management or retrieving customer interaction data, there is an AI tool to assist you in every step. 

Today, 83% of organizations around the world are planning to implement AI, and it is on their top priority list. The simple reason is the increased efficiency, valuable insights, and cost-effectiveness. 

Before diving into more details, you must understand what exactly AI tools can bring to the table for your business.

Why Use AI Tools for Your eCommerce Stores?

  • Targeted Marketing: AI enables personalized messages and one-to-one conversations, to stand out your business in crowded markets.
  • Boosts Customer Retention: Personalized marketing shows a 10-15% uplift potential in revenue and client retention.
  • Seamless Automation: AI automates tasks like product recommendations, discounts, and low-level support, enhancing efficiency.
  • Efficient Sales: AI gathers customer data, automates follow-ups, and engages chatbots for streamlined processes.

Use Cases of AI Tools in eCommerce

AI programming languages

  • Personalized content delivery 
  • User experience enhancement
  • Visual try-ons
  • Fraud and risk management
  • Email marketing
  • Customer journey mapping
  • Chatbots

Top 7 Best AI Tools in 2024 for eCommerce

Jasper: The best AI tool for content delivery.

Key features:
  • Versatile content creation for diverse marketing needs.
  • Customizable commands allow for unique brand representation.
  • Uses NLP to create awesome product descriptions and marketing copy.
  • Seamless integrations with tools like Surfer and Grammarly.
  • User-friendly browser extension.
  • Not good enough for visual content. 
  • The learning curve is stiff, especially for customizable commands.
Pricing: Starts at $39/month.

Barilliance: The best AI tool for user experience.

  • Targeted messages
  • Seamless email integration.
  • Gather emails from anonymous site visitors effortlessly.
  • Live social proof to increase product awareness.

  • Requires technical coding for system adjustments.
  • Needs a better user interface

Pricing: Starts at $250/month

Kount: The best AI tool for fraud and risk management.

  • Detailed transaction information.
  • Efficient onboarding process.
  • Detailed customer reports help you understand customer history easily.
  • Slow report downloads.
  • Lack of dashboard customization options.

Contentsquare: The best AI tool for customer journey mapping.

  • Anomaly identification
  • Customizable alerts
  • AI-driven onboarding for efficiency.
  • Step-by-step guidance for analysis.
  • Frequent updating without warning.
  • Using it for the first time can feel quite overwhelming and slightly alienating.
  • The tool can be buggy at times.

Pricing upon request

Campaigner: The best AI tool for email marketing.

  • Lengthy free review period.
  • Intuitive interface and user-friendly.
  • Wide range of features.
  • There is no forever-free plan for small users.
  • A free trial isn't easily accessible.
  • Template navigation can be challenging.

Pricing: Starts at $79.95/month

Chatling: The best AI chatbot

  • It easily integrates with Shopify, WordPress, Wix, Squarespace, PrestaShop, etc. 
  • Multilingual Support
  • Train on custom data.
  • Conversational responses.
  • Limited features to filter or search for chats saved in the conversations.
  • There is no Zendesk integration. Users want a way to create a new ticket in Zendesk for unresolved customer queries.

VirtuLook: The best visual try-on AI tool.

VirtuLook is a visual try-on AI tool that offers a Try-On model generator, background remover, and scene generator for e-commerce products. You can upload a single product image and transform it with AI-generated try-on models. Users visiting your app can select the product and try to understand if it matches their tone, theme, style, and vibe.
With the background remover, you can remove the current background of the image and place it on the background of your choice, like a beach, street, park, etc. This enhances the visual appeal for customers, fostering engagement and boosting sales.

  • User-friendly interface.
  • Existing background templates.
  • Free
  • Customization options are limited.
  • Additional payment is required to remove watermarks and 4K downloads.

Pricing: Free plan available

Wrapping Up

AI is changing how e-commerce businesses will perform in the upcoming years. With the right tool by your side, you can beat your competitors and create a solid footprint in your industry hassle-free. AI can assist you in automating tasks, analyzing data, and improving customer interactions on your e-commerce website. To make the most of these AI tools in 2024, figure out what your online store’s requirements are. Once you do, choose those tools that sit perfectly with your business goals. 
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Shaun Whynacht

Shaun, our Founder and CEO has been bitten by the entrepreneurial bug at a young age. He knows firsthand how much love and determination gets poured into running a business after spending more than 10 years touring all over Canada learning from different industries. Not only is Shaun passionate about marketing he also developed some very unique abilities to stay current with changing technology in this ever-progressive world

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